FSU Ad Club New York Immersion Trip: Inspiring the Next Generation of Advertising Leaders

By Alex Truex Each year, the FSU Ad Club takes students directly into the heart of the advertising, media, and communications industry. This year’s New York City Trip, held Nov. 5-9, 2025, was nothing short of transformational. Students toured some of the most influential agencies and companies in modern advertising, including Gradient, The New York …

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Leading with Vision: A Conversation with Arrowhead Captain

Tanner Hirten headshot

By Alex Truex When you sit down with this year’s Arrowhead Captain, one thing becomes clear right away: storytelling is at the heart of everything he does—whether it’s through film, leadership, or strategy. From creating brand anthems for AT&T and Tide to directing shoots in canyons and classrooms, his journey has been about blending creativity …

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