By Alex Truex Each year, the FSU Ad Club takes students directly into the heart of the advertising, media, and communications industry. This year’s New York City Trip, held Nov. 5-9, 2025, was nothing short of transformational. Students toured some of the most influential agencies and companies in modern advertising, including Gradient, The New York …
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FSU Ad Club New York Immersion Trip: Inspiring the Next Generation of Advertising Leaders
2023-2024 Arrowhead Team Awarded Student Silver ADDY Award
By: Alex Truex The 2023–2024 Arrowhead Advertising team was recently honored with a Student Silver ADDY Award at the 2025 North Central Florida American Advertising Awards for their Tide video brand anthem. The video campaign created by the 2023-2024 video team, titled “Tide: Through the Generations,” was submitted as part of the National Student Advertising …
CONTINUE READINGSpringing into Strategy: Arrowhead Advertising Utilizes Research to Guide NSAC Campaign
By: Carly Nelson & Alex Truex This spring, after spending the previous semester conducting research, Arrowhead Advertising will begin creating activations and deliverables for the American Advertising Federation’s National Student Advertising Competition. The AAF is the nation’s oldest advertising trade association alongside the host of the NSAC, a competition where students create an integrated campaign …
CONTINUE READINGKassidy Saba: 2024 Arrowhead Team Co-Captain
By: Alex Truex Kassidy Saba is always on the go! When she’s not busy with school and leading the Arrowhead team, Kassidy directs creative photoshoots for Strike magazine, the largest student-run pop culture magazine in the nation! She spends her vacation time volunteering at music festivals around the world, the most recent being Envision Costa Rica. …
CONTINUE READINGArrowhead Advertising is excited to unveil the 2024-2025 NSAC client: AT&T!
By Alex Truex The battle has begun! Arrowhead Advertising is excited to announce the 2024-2025 National Student Advertising Competition client, AT&T. Arrowhead, Florida State University’s nationally ranked NSAC team, is known for its hands-on, student-led approach to crafting innovative campaign strategies. Last year, the team made the elite eight who competed in the national competition …
CONTINUE READINGArrowhead Advertising Wins District-Level National Student Advertising Competition
By: Carly Nelson Florida State’s National Student Advertising Competition (NSAC) team, Arrowhead Advertising, took home first place at the district-level competition. On April 19, Arrowhead emerged victorious at the American Advertising Federation’s District 4 competition in Orlando. The team placed first and earned awards for Best Brand Installation and Best Research and Insight. Arrowhead is …
CONTINUE READINGCatch Up with Alumni, Austin Sporn
Meet Austin Sporn, a member of the 2022—’23 Arrowhead Team, where he lent his skills as a copywriter for the campaign client, Indeed. Having graduated with degrees in French language & literature and advertising from FSU in Spring 2023, Austin has transitioned into the realm of project management. We asked Austin to reflect on his …
CONTINUE READINGLife After Arrowhead with Frances Hanson
Frances Hanson is the successful Global Director for Ogilvy Consulting. While currently in New York City, her journey in the advertising industry began at Florida State University where she was a part of the Arrowhead Advertising Team. A few weeks ago, Hanson zoomed in to talk to the current team about her advertising experiences that …
CONTINUE READINGArrowhead Advertising is Thrilled to Announce the 2024 NSAC Client: Tide!
The competition’s on! The American Advertising Federation has announced Tide, the United State’s leading laundry detergent, as the 2023-2024 National Student Advertising Competition (NSAC) sponsor. Throughout the years, Arrowhead Advertising, Florida State’s advertising competition team, has evolved into an award-winning, hands-on program, run by dedicated students. This will be the 35th year of competition for Arrowhead …
CONTINUE READINGFSU Advertising Club Takes On New York City
The FSU Advertising Club set off to New York City this November for their annual networking trip. For the first time since 2019, members were able to explore the city and the coveted companies that encompass it. Whether it be award-winning agencies or in-house honorees, these students got an up-close look at what their careers …
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